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Balanced Healing is a holistic health practice located in Annapolis, MD offering acupuncture, fertility treatment and massage. They view healing as a collaborative effort between the practitioner and patient and needed a new identity that would evoke that balance.

It was important to stay away from New Age type fonts and present a clean impression that wasn’t sterile. The owner, Camilla Schwarz, liked the idea of using a Yin-Yang symbol that was stylized and softened to create a unique image.

Her satisfaction with this project led to others, including mailings, ads and a website.

“Working with the designers was smooth and fast. As soon as I submitted my ideas, they returned with examples so everything came together quickly.”
Camilla Schwarz, Owner